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Business Briefs

September 20, 2013
Cape Coral Daily Breeze

Parkway Antiques and Home Furnishings re-opens

Parkway Antiques and Home Furnishings in Cape Coral re-opens this week after summer vacation. Artwork, mermaid fountains, bronzes and carefully selected home furnishings are the store's specialties.

Shoppers are invited to stop by the store at 1320 Cape Coral Parkway and enjoy the surroundings that make your house your home. Visit regularly as new items arrive daily.

For additional information, call 239-540-5888.

Title sponsorship available

for next 'Red, White & BOOM!'

The title sponsorship of the "Cape Coral Red, White & BOOM! Fourth of July Extravaganza" is now available, announced Mike Quaintance, president of the Chamber of Commerce of Cape Coral.

RE/MAX Realty Team in Cape Coral had partnered with the chamber as the title sponsor for the past four years. The company had extended its title sponsorship of the event for one year beyond its initial three-year agreement that ended in 2012. Due in large measure to its brand exposure as the title sponsor during that four-year term, Quaintance points out that RE/MAX Realty Team became the largest real estate office in Cape Coral, selling more houses than any other firm.

"The long-term name recognition and branding possibilities are major benefits of being the title sponsor," he said. "Every year, the sponsor's name appears in dozens of promotional materials throughout Southwest Florida, and then on the Fourth of July has an audience of more than 20,000 visitors that come by land and by sea to experience Southwest Florida's largest fireworks event. Title sponsorship provides a great way to be a larger part of the community."

"Red, White & BOOM!" typically runs for about six hours and includes a kids' area, live entertainment, food, vendors, a VIP viewing area, and other activities to honor and enjoy America's independence and patriotic spirit.

RE/MAX Realty Team generously stepped up to the plate in 2010 after hearing about the chamber's difficulty in securing a title sponsor that would have shelved the event.

For more information about "Red, White & BOOM!" and the opportunity for title sponsorship, contact Mike Quaintance at (239) 549-6900 extension 106.

Morgan joins Scotland Yard Pest Control - Irrigation

Travis Morgan, formerly of King Sod and Irrigation, has been hired to manage and supervise the irrigation department and sod department at Scotland Yard Pest Control - Irrigation. Morgan has been in Florida for over 9 years from Ohio he was a supervisor at King. He currently lives in North Fort Myers with his wife and 5 children. He also is the assistant baseball coach at North Fort Myers High School and head coach of the Prospectwire Cannons travel team.

Call 239-574-WEED for information.

Local FPRA chapter to host

professional development seminar

The Southwest Florida Chapter of the Florida Public Relations Association is hosting its annual one-day professional development seminar, PR University, Friday, Oct. 4, from 8:30 a.m. to 3 p.m., at Edison State College, 8099 College Parkway, Fort Myers. This year's event is "Public Relations: Creating Slam Dunk Projects for your Clients" and will include topics on media relations, branding, marketing and social media.

PR University will host a special "Dunk City Panel" to discuss the public relations aspect of the #DunkCity phenomenon that brought the spotlight onto Southwest Florida. Panelist will include officials from Florida Gulf Coast University, the local visitor and convention bureau and local media.

Full-day registration is $75 for member, $90 for non-members and $35 for students. Lunch only registration is $25 for members, $30 for non-members and $10 for students. Registration is open at www.fpraswfl.org until Monday, Sept. 30.

PR University sponsors are Century Link, The News-Press Media Group, Conric PR & Marketing Publishing and Ad Source.

The Southwest Florida Chapter of FPRA is dedicated to programs and activities for public relations professionals in Lee, Collier, Charlotte, Hendry, and Glades counties. For additional information, please visit the Southwest Florida Chapter of FPRA website at www.fpraswfl.org.

Additional speakers will include Connie Ramos-Williams, CEO and president at Conric PR Marketing Publishing in Fort Myers, on "The Making of an MVPr-Most Valued Press Release - that out performs and rises above the rest!"; Erik Strafford, creative director at ISOOSI in Fort Myers, on "Becoming an Online Marketing Ninja Using Internet PR and Social Media;" Cindy Woolley, APR, author and public relations branding and community outreach specialist at C2 Communications in Naples, Fla., on "Personal Branding;" and Barry Epstein, president and CEO at Barry R. Epstein Associates Inc. in Boca Raton, Fla., on "Important Conversations on being unique in your profession, including Political PR and Hosting your own TV Show!"

McEnroe joins The Smart Companies

John McEnroe has rejoined The Smart Companies in Fort Myers as vice president business development, announced company CEO Brian Rist.

Previously one of Rist's senior managers for business development for storm protection, McEnroe is now responsible for developing the company's client base, both commercial and residential here and abroad.

A graduate of the University of Wisconsin-River Falls, McEnroe moved to Fort Myers in 1985. His acumen in business development has been honed over the past 10 years in the business development arena for hurricane protection products as well as for financial services companies.

The Smart Companies offers products and services related to storm protection, home technology, energy efficiency and solar solutions for residential and commercial customers throughout Southwest Florida, the Caribbean, Mexico and Guam.

The company's family of enterprises includes Storm Smart Building Systems, Storm Catcher and GoEnergySmart, located at 11040 Plantation Road in Fort Myers. For more information call (239) 938-1000, or visit online at www.getsmartcompanies.com.

Scott to speak at American Internatioal Motorcycle Expo

Samantha Scott, APR, pawner of Pushing the Envelope, will be a speaker at the first annual American International Motorcycle Expo (AIMExpo) in Orlando at the Orange County Convention Center next month.

Scott was selected from a nationwide call for speakers to present on the topic of social media for business. Having provided public relations, branding and social media services for numerous Harley-Davidson dealers in the past and currently, her expertise in the industry will be of specific use. She will facilitate three presentations specifically for motorcycle dealers and address social media best practices and how to measure the effectiveness and success of social media.

Produced by PowerSports Business magazine, the five-day event will involve motorcycle industry, press, dealers and consumers and play host to more than 300 exhibitors. Thousands are expected to attend.

According to event organizers, "AIMExpo is the single most important show of its type in the North American market and will have international impact within the motorcycling community. As the only show of it's kind in North America, there will be more than twenty dealer education sessions across four seminar tracks and more than twenty consumer educational sessions."

Pushing the Envelope, Inc. is a marketing communications firm offering public relations, branding, social media strategy, Internet and traditional marketing and Web development services. Based in Fort Myers, the firm services clients both regionally and nationally. For more information, call (239) 221-2858, visit www.getpushing.com or email Info@GetPushing.com

Trout named director of instruction at Sun Cup Golf Center

The Sun Cup Golf Center formerly Daniels Driving Range at Six Mile Cypress and Daniels Boulevard has announced that teacher and player Chris Trout, PGA, has joined SCGC as director of instruction.

"Adding Chris Trout to our team is a huge step forward for Sun Cup Golf Center," SCGC owner Jason Fry said. "Chris has tremendous ability as an instructor as well as a proven record as a playing professional. We are proud to have him, and his talent can be of benefit to all our guests."

Trout, 31, is a Class A PGA professional who most recently was an assistant professional at Cypress Lake Country Club for seven years. The Mariner High School and Florida Gulf Coast University graduate earned his degree in Sports Management, while playing for the Eagles' golf team from 2000-03.

Having won the 2010 South Florida Open champion and Player of the Year in the Southwest Florida PGA Chapter in 2011 and 2012. He holds the course records at Cypress Lake Country Club (61) and Miromar Lakes Country Club (64).

A Titleist Professional Staff Member, Trout has been teaching for over 10 years, having studied under legendary teaching pro Dr. Jim Suttie (2000 PGA Teacher of the Year) at TwinEagles in Naples.

Trout offers lessons to individuals and groups in 30- and 60-minute increments, as well as 30-minute junior lessons. All lessons include one-on-one video analysis.

Sun Cup Golf Center, a popular practice destination for golfers in Southwest Florida for over a decade, has grass and artificial tees, including a covered set of tees and lights, golfers can practice rain or shine, day or night. It also features a putting green, short-game area and practice bunker.

SCGC hours are from 8 a.m.-9 p.m. daily, 365 days a year. Call 239-561-2627 for details.

For more information about Sun Cup Golf Center, visit us online at www.suncupgolfcenter.com. Also follow us on Facebook at www.Facebook.com/SunCupGolfCenter and on Twitter at www.Twitter.com/TheSunCup!

Coates joins Greenfield Ad Group

Greenfield Advertising Group has announces that Sandra Coates has joined the media and marketing firm as business manager.

She has over 15 years experience in accounting and business management, with a BS degree in finance from Northern Illinois University. Her expertise includes developing systems to improve cash flow, increase profitability and foster strategic growth. At Greenfield Advertising Group, her responsibilities will include strategic planning, process improvement, and finance.

Greenfield Advertising Group, at 12551 New Brittany Blvd., Fort Myers, is full service advertising and marketing firm celebrating 26 years in business this year. The firm specializes in media buying television, radio and digital advertising and all forms of creative design for television, radio, web design and print advertising.

For information, call 239-437-0000.

 
 
 

 

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